Fidji Simo is the CEO of Instacart from France who was born on October 5, 1985, in Sète, France, and was also raised there. Previously, she was head of the Facebook App at Facebook, and Vice President of Video, Games, and Monetization. Basically, she serves on the board of Women in Product, Cirque du Soleil, and L.A. Dance Project. She also helped grow Facebook’s mobile ad business by building new ad formats – video ads, Canvas ads, carousel ads, and lead ads. Presently, Simo supplants Apoorva Mehta at Instacart.
Birth Name: Fidji Simo
Date of Birth: 5 October 1985
Age : 35 (as 2020)
Birthplace: Sète, France
Hometown: Sète, France
Occupation: CEO of Instacart
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Family Members & Education –
Fidji was born in a family in France. There is not so much information about his family members on the internet. Her parent’s names are not known.
She has a Master in Business and Commerce from the University of California, Los Angeles – Anderson School of Management in 2007 and a Master of Science in Management from HEC Paris in 2008.
Fidji joined eBay in 2007, as part of the Strategy team. She holds a Master of Management from HEC Paris and spent the last year of her Master program at UCLA Anderson School of Business.
She joined Facebook in 2011. She has been a core driver of Facebook’s mobile monetization strategy and led the team in charge of developing ad formats for mobile. She has also made video a critical part of the Facebook experience, from rolling out videos that autoplay in News Feed, to building and launching Facebook Live and Watch. Most recently, Simo launched Live video, 360 videos, videos that autoplay in News Feed, and Instant Articles. She also helped grow Facebook’s mobile ad business by building new ad formats – video ads, Canvas ads, carousel ads, and lead ads.